The Global BBA Dual Degree with KEDGE Business School, France offers students a globally immersive business education through two study models. The program begins at Manav Rachna International Institute of Research and Studies (MRIIRS), Faridabad, and concludes at KEDGE, France, awarding dual degrees from both institutions.

Program Models:

KEDGE Bachelor (2+1 Model)

Two years at MRIIRS, followed by one year and a mandatory internship abroad at KEDGE. Students choose one English-taught track:

  • Marketing
  • Wine & Hospitality Management
  • International Business
  • International Commerce
  • Trade & Logistics

International BBA (2+2 Model)

Two years at MRIIRS and two years at KEDGE (Marseille campus), including three semesters of coursework and a six-month internship abroad. In the final year, students choose from:

  • Marketing
  • Finance
  • Doing Business in Emerging Markets

Academic Mentorship

Students begin their BBA Dual program at Manav Rachna International Institute of Research and Studies (MRIIRS) and study here for two years. During this tenure, the students have to complete approximately 120 ECTS in business and management studies. This fulfils the academic requirements for transfer to KEDGE Business School, France, under the selected study abroad programme model.

The curriculum for the bba international business includes core areas such as management, finance, and marketing, delivered with close faculty mentorship. Students are supported in completing credit requirements, developing academic rigour, and preparing for the transition to France.

By the end of Year 2, students who meet all requirements are formally recommended by MRIIRS. This process ensures readiness to study abroad in France and adapt successfully to the international academic environment at KEDGE.

About KEDGE Business School

KEDGE Business School is counted among the top institutions in France and holds a Triple accreditation (AACSB, EQUIS and AMBA). The bba international business subjects and the MBA program offered by the business school are recognised globally for academic excellence and practical orientation. With strong corporate linkages and an international curriculum, KEDGE provides students pursuing a BBA in France with excellent opportunities to build global careers and opens multiple global career doors. It has campuses in Marseille, Bordeaux and Paris.

Business Mathematics

Business Mathematics equips students with fundamental mathematical and quantitative techniques used in business and finance. The course covers Set Theory, Financial Mathematics including interest, loans and annuities, Permutation and Combination, Arithmetic and Geometric Progressions, Equations, Indices and Logarithms. It focuses on developing analytical thinking and problem-solving skills and applying mathematical concepts to practical business and financial situations

Business Economics

Business Economics bridges core economic theory and practical business decision-making. It teaches you how to analyze market demand, manage production costs, and set profitable prices. You will learn tools to understand consumer behavior, market structures, and economic trends. These skills help managers solve real-world corporate problems and plan for future growth.

Financial Accounting

Financial Accounting provides students with a fundamental understanding of accounting principles, concepts, and practices used for recording, classifying, summarizing, and interpreting financial transactions. The course introduces students to the accounting cycle and enables them to prepare and analyze key financial statements, including the Statement of Profit and Loss, Balance Sheet, and Cash Flow Statement.

BUSINESS COMMUNICATION

Business Communication (4.5LMU106C05) is designed to develop essential communication competencies required in professional and workplace environments. The course covers the four core dimensions of communication—listening, speaking, reading and writing—along with practical business communication skills.

Students will learn about the nature and process of communication, communication barriers, effective listening, voice modulation, body language, oral presentations, the Seven Cs of communication, business correspondence, email etiquette, notices and circulars, meeting agendas and minutes, reading proficiency, vocabulary development, and business report writing.

The course aims to help students communicate effectively in professional situations, strengthen their oral presentation abilities, and develop professional writing skills for creating effective business reports.

Fundamentals of Financial Planning

Fundamentals of Financial Planning introduces students to the core principles and processes of personal financial planning. The course develops proficiency in comprehensive data gathering, prioritising financial goals based on importance and timelines, understanding financial markets, instruments and market structures, effective debt management strategies, application of financial mathematics (time value of money, compound interest, present/future value, annuities and loan amortisation), behavioural finance concepts, macroeconomic indicators and regulatory compliance requirements in banking, insurance and consumer protection. Students analyse contemporary financial scenarios and apply planning frameworks to make informed personal and organisational financial decisions.

BUSINESS INFORMATION SYSTEMS

The course provides students with a comprehensive understanding of how information systems and information technology support business operations, managerial decision-making, and organisational performance in the digital economy. The course covers the fundamental components of information systems, including hardware, software, databases, networking, communication technologies, and information security, while examining their strategic role in creating competitive advantage. Students gain practical experience using Microsoft Word, Excel, and PowerPoint integrated with Artificial Intelligence (AI) add-ins to enhance workplace productivity and decision-making. The course also explores business process management, business process reengineering, and the critical role of people in implementing and managing information systems. Finally, it examines contemporary issues such as globalisation, the digital divide, ethical and legal implications of information systems, and emerging technologies including Artificial Intelligence (AI), the Internet of Things (IoT), Virtual Reality (VR), Augmented Reality (AR), Digital Twins, and 3D Printing. Through case studies and practical applications, students develop analytical, digital, and problem-solving competencies for modern organisations.

BUSINESS ORGANIZATION AND MANAGEMENT

Understand the evolution of the business organization and management thoughts;

 

Identify the interconnections between various developments in these areas;

 

Evaluate the significance of contemporary issues in business and management;

 Discuss the multidisciplinary nature of business and management studies.